by Aaron Simon Caparaz
Four journalism majors bagged seven awards at the annual AdSpeak Values Advertising Contest (VAC) held at the Colegio de San Juan de Letran last Feb. 12
Among the winners were Chino Testado, whose print advertisement won both 1st place in Student’s Choice Category (SCC) and 3rd place in the Values Advertising Category (VAC), Billie Bautista whose print ad won 2nd place in SCC and 1st place in Online Votes, Abigail Robles whose print campaign won 3rd place in VAC, Shielo Mendoza whose television advertisement won 1st place for Online Votes, and Jhec Delos Angeles, of the School of Economics, whose print campaign won 2nd place in SCC.
The UP delegation was composed of students from journalism Professor Eleanor Agulto’s Journalism 151 Advertising class.
AdSpeak also featured a Values Advertising Seminar with speakers like Bong Osorio, ABS-CBN corporate communications head, Emily Abrera, McCann Worldgroup chairperson, and CNN Hero of the Year, Efren Peñaflorida.
The delegates from UP were pitted against delegates from top schools such as Ateneo de Manila University, De la Salle University, University of Santo Tomas, Far Eastern University, University of the East and Collegio de San Juan de Letran.